Category attribute analysis, positioning
communications strategy and tactical execution
- 32 years strategic marketing experience
- CEO of $60MM full service marketing
communications agency (Kimberly-Clark,
KOHLER, Trek, Sara Lee, Borden Snacks,
CPC International, Fresh Brands-Piggly Wiggly
Supermarkets.)
- Led "in-house" full service marketing
communications group within regional
grocery retailer corporate offices. Operational
savings over $250,000. Incremental sales
generation and bottom line impact in excess
of $600,000 annually.
Jon's depth of experience gives him great insight into the brands and markets of Innovation Applied partners.